@font-face{font-family:PifSans;src:url(assets/NotoSans-Regular.ttf);font-weight:400;font-display:block}@font-face{font-family:PifSans;src:url(assets/NotoSans-Bold.ttf);font-weight:700;font-display:block}@font-face{font-family:PifArabic;src:url(assets/NotoSansArabic-Regular.ttf);font-weight:400;font-display:block}@font-face{font-family:PifArabic;src:url(assets/NotoSansArabic-Bold.ttf);font-weight:700;font-display:block}
:root{--forest:#123f33;--green:#347760;--gold:#b7945d;--ink:#223b32;--muted:#657168;--line:#dce0d6;--paper:#f7f7f0;--cream:#efeade;--negative:#b16653}*{box-sizing:border-box}body{margin:0;background:var(--paper);color:var(--ink);font-family:PifSans,PifArabic,sans-serif;font-size:15px;line-height:1.6}html[lang=ar] body{font-family:PifArabic,PifSans,sans-serif;line-height:1.8}button,input,select{font:inherit}button,a,select,input{ -webkit-tap-highlight-color:transparent}button,a{touch-action:manipulation}button{cursor:pointer}a{color:inherit;text-underline-offset:4px}button:focus-visible,a:focus-visible,select:focus-visible,input:focus-visible{outline:3px solid var(--gold);outline-offset:4px}[hidden]{display:none!important}h1,h2,h3,p,figure{margin:0}h1,h2,h3{color:var(--forest)}h1{font-size:clamp(40px,4.2vw,68px);line-height:1.06;letter-spacing:-3px;font-weight:400}h2{font-size:36px;line-height:1.2;letter-spacing:-1px;font-weight:400}h3{font-size:17px;line-height:1.4;font-weight:700}p{margin:14px 0}button{border:0;background:transparent;color:inherit}svg{display:block}html[lang=ar] h1,html[lang=ar] h2{letter-spacing:0;line-height:1.4}html[lang=ar] h1{font-size:53px}html[lang=ar] h2{font-size:32px}.eyebrow{font-size:11px;font-weight:700;letter-spacing:1.6px;color:var(--green);margin-bottom:16px}html[lang=ar] .eyebrow{letter-spacing:0}.brands{display:flex;align-items:center;gap:18px;direction:ltr}.brands img{height:49px;width:49px;object-fit:contain}.brands img.sprinklr{width:140px;height:42px}.brands i{display:block;width:1px;height:30px;background:var(--line)}.topbar{height:98px;display:flex;align-items:center;justify-content:space-between;padding:0 48px;background:#fff;border-bottom:1px solid var(--line);gap:25px}.edition{color:var(--muted);font-size:10px;letter-spacing:1.3px}.top-actions{display:flex;align-items:center;gap:25px;font-size:12px}.top-actions a{text-decoration:none}.top-actions button{border-inline-start:1px solid var(--line);padding-inline-start:24px}.dashboard-nav{display:flex;padding:0 48px;gap:24px;background:white;border-bottom:1px solid var(--line);position:sticky;top:0;z-index:9}.dashboard-nav button{display:flex;gap:9px;align-items:center;padding:20px 0;border-bottom:3px solid transparent;color:var(--muted);font-size:12px}.dashboard-nav button.active{border-bottom-color:var(--gold);color:var(--forest);font-weight:700}.dashboard-nav svg{width:18px;height:18px}.dashboard{max-width:1450px;padding:38px 48px 70px;margin:auto}.hero{display:grid;grid-template-columns:1fr 1.03fr;gap:35px;align-items:center;margin-bottom:36px}.hero>div{padding:15px 0}.hero h1{max-width:520px}.hero p{max-width:410px;color:var(--muted);font-size:18px;line-height:1.65;margin:24px 0}.hero figure{position:relative}.hero img{display:block;width:100%;aspect-ratio:1.42;object-fit:cover}.hero figcaption,.theme-feature figcaption,.opportunity-hero figcaption{font-size:9px;color:var(--muted);position:absolute;bottom:9px;inset-inline-end:15px;background:#f7f7f0c9;padding:2px 5px}.hero-date{font-size:12px;color:var(--muted);margin:28px 0}.primary{display:inline-flex;gap:18px;align-items:center;justify-content:center;background:var(--forest);color:white;padding:13px 22px;text-decoration:none;font-size:12px;border:0}.overview-strip{display:grid;grid-template-columns:repeat(3,1fr) 1.1fr;border-top:1px solid var(--line);border-bottom:1px solid var(--line);padding:26px 0;margin-bottom:38px;gap:30px}.metric{display:flex;flex-direction:column}.metric strong{font-size:43px;line-height:1.1;font-weight:400;letter-spacing:-1.8px;direction:ltr;text-align:start}.metric span{font-size:12px;margin-top:12px;color:var(--muted)}.metric small{font-size:12px;color:var(--gold)}html[lang=ar] .metric strong{text-align:right}.strip-note{font-size:11px;color:var(--muted);border-inline-start:1px solid var(--line);padding-inline-start:28px}.evidence-link{font-size:10px;color:var(--green);padding:0;text-decoration:underline;text-underline-offset:4px}.strip-note .evidence-link{margin-top:12px}.split-wide{display:grid;grid-template-columns:1.7fr 1fr;gap:36px;margin-bottom:32px}.panel{padding:28px 0 30px;border-top:1px solid var(--line);min-width:0}.panel-title{display:flex;align-items:start;justify-content:space-between;gap:15px;margin-bottom:28px}.panel-title h3{max-width:80%;font-size:17px;font-weight:400}.panel-title .evidence-link{flex-shrink:0;margin-top:4px}.editorial-aside{padding:35px;background:var(--forest);color:#f1f1e7;display:flex;flex-direction:column;justify-content:center}.editorial-aside .eyebrow{color:#d2b47d}.editorial-aside strong{font-size:78px;line-height:1.1;font-weight:400;letter-spacing:-4px}.editorial-aside strong span{font-size:35px}.editorial-aside h3{font-weight:400;color:inherit;font-size:25px;margin-top:15px}.editorial-aside p{font-size:13px;color:#d6dfd7}.two-column{display:grid;grid-template-columns:1fr 1fr;gap:48px}.bars{display:flex;flex-direction:column;gap:17px}.bar-label{display:flex;align-items:center;justify-content:space-between;gap:14px;font-size:12px;margin-bottom:7px}.bar-label b{font-weight:400;direction:ltr;white-space:nowrap}.bar-track{height:7px;background:#e8e9df}.bar-track>div{height:100%;min-width:2px}.chart-heading{display:flex;justify-content:space-between;gap:12px;font-size:10px;color:var(--muted)}.chart-heading b{color:var(--forest);font-weight:400}.timeline{width:100%;height:auto;direction:ltr;overflow:visible}.timeline text{font-family:PifSans,sans-serif;font-size:12px;fill:var(--muted)}.timeline text.peak{font-size:17px;fill:var(--forest);font-weight:700}.legend{display:flex;gap:20px;flex-wrap:wrap;margin:18px 0 9px;font-size:10px;color:var(--muted)}.legend span,.sentiment-values>span{display:flex;align-items:center;gap:6px}.legend i,.sentiment-values i{display:inline-block;width:8px;height:8px;flex-shrink:0}.fine{font-size:11px;line-height:1.7;color:var(--muted);margin-top:16px}.sentiment-stack{display:flex;width:100%;height:23px;overflow:hidden;direction:ltr}.sentiment-values{display:flex;flex-wrap:wrap;justify-content:space-between;gap:13px;margin:17px 0;font-size:10px}.sentiment-values>span{flex-wrap:wrap;max-width:32%}.sentiment-values b{font-size:13px;font-weight:400}.sentiment-values small{display:block;width:100%;padding-inline-start:14px;font-size:10px;color:var(--muted)}.scope-note{display:flex;align-items:start;gap:20px;border-top:1px solid var(--line);padding-top:25px;color:var(--muted);font-size:12px}.scope-note svg{width:24px;height:24px;flex-shrink:0;margin-top:14px}.section-intro{max-width:880px;margin:25px 0 45px}.section-intro h2{font-size:43px;max-width:850px}.section-intro p{font-size:17px;color:var(--muted);max-width:820px}.country-comparison>div{padding:8px 0 27px}.country-comparison h3{font-weight:400;font-size:22px}.market-picker{background:#eeeede;padding:26px 34px;margin-bottom:36px}.market-picker>label,.theme-controls>label{font-size:12px;margin-inline-end:16px}select,input{padding:10px 14px;border:1px solid #bfc9bb;background:#fff;color:var(--forest);border-radius:0;font-size:12px}#market-detail{margin-top:30px;max-width:680px}.regional-row{margin-bottom:21px}.regional-row>strong{font-size:12px;font-weight:400;display:block;margin-bottom:8px}.paired-bar{display:flex;align-items:center;gap:9px;width:85%;height:21px;direction:ltr}.paired-bar i{height:8px;min-width:2px;display:block}.paired-bar b{font-size:11px;font-weight:400;white-space:nowrap}.theme-controls{margin-bottom:25px}.theme-feature{display:grid;grid-template-columns:1.25fr 1fr;gap:45px;margin-bottom:36px;background:#efeee2;align-items:center}.theme-feature>div{padding:35px}.theme-feature figure{position:relative;height:100%;min-height:330px}.theme-feature img{width:100%;height:100%;object-fit:cover;position:absolute}.theme-total{font-size:46px;font-weight:400;margin:25px 0}.theme-total span{font-size:13px;color:var(--muted)}.theme-row{margin-bottom:24px}.theme-shares{display:flex;flex-wrap:wrap;gap:14px;font-size:10px;margin-top:7px}.theme-bars .sentiment-stack{height:16px}.publisher-columns h3{margin-bottom:25px;font-weight:400}.publisher-columns .bar-label{direction:ltr}.story-intro{margin:35px 0 25px}.story-intro p{font-size:13px;color:var(--muted);max-width:850px}.story-controls{display:flex;gap:22px;align-items:end;border-top:1px solid var(--line);padding:25px 0}.story-controls label{display:flex;flex-direction:column;gap:8px;font-size:11px}.story-controls input{width:330px}#story-count{margin-inline-start:auto;font-size:11px;color:var(--muted)}.story-list{display:grid;grid-template-columns:1fr 1fr;gap:0 42px}.story{padding:26px 0;border-bottom:1px solid var(--line)}.story-meta{display:flex;gap:18px;justify-content:space-between;font-size:10px;color:var(--muted);margin-bottom:13px}.story-meta span:last-child{text-align:end;max-width:55%}.story h3{font-weight:400;font-size:21px;line-height:1.45}.story-end{display:flex;justify-content:space-between;gap:20px;font-size:10px;color:var(--muted);margin-top:22px}.story details{font-size:11px;color:var(--muted);margin-top:15px}.story details p{background:#eeeede;padding:15px}.opportunity-hero{display:grid;grid-template-columns:1fr .8fr;align-items:center;gap:50px}.opportunity-hero figure{position:relative}.opportunity-hero img{width:100%;display:block}.actions{margin-top:28px}.actions article{display:grid;grid-template-columns:75px 1fr;gap:20px;border-top:1px solid var(--line);padding:33px 0}.action-number{font-size:35px;color:var(--gold);line-height:1.4}.actions h3{font-size:25px;font-weight:400}.actions p{font-size:15px;max-width:900px}.test{font-size:12px;color:var(--green);max-width:820px;padding-inline-start:18px;border-inline-start:2px solid var(--gold);margin-top:19px}.download-band{display:flex;justify-content:space-between;align-items:center;gap:25px;background:#e9eee4;padding:35px;margin-top:30px}.download-band p{font-size:13px;color:var(--muted)}.download-band h2{font-size:30px}.dashboard-footer{border-top:1px solid var(--line);padding:35px 48px;background:white;display:flex;justify-content:space-between;font-size:11px}.dashboard-footer>div:last-child{display:flex;flex-direction:column;justify-content:end;gap:12px;font-size:9px}.dashboard-footer button{padding:0;text-decoration:underline}.dashboard-footer img{width:23px;vertical-align:middle;margin-inline-start:8px}dialog{width:min(700px,90vw);max-height:85vh;border:0;padding:40px;background:var(--paper);color:var(--ink)}dialog::backdrop{background:#123f3377;backdrop-filter:blur(3px)}dialog .close{display:block;margin-inline-start:auto;font-size:12px;margin-bottom:20px}dialog h2{font-size:32px}dialog p{font-size:12px}.evidence-items>div{border-top:1px solid var(--line);padding-top:15px;font-size:12px}
/* A4 editorial editions. All charts remain vector HTML/SVG and text stays selectable. */
.report-nav{display:flex;justify-content:space-between;gap:20px;padding:18px 30px;background:var(--forest);color:white;font-size:12px}.report-pages{background:#e0e3da;padding:15px 0}.page{width:210mm;height:297mm;margin:12px auto;padding:14mm 17mm 14mm;background:var(--paper);display:flex;flex-direction:column;position:relative;break-after:page}.page:last-child{break-after:auto}.page header{display:flex;justify-content:space-between;align-items:center;border-bottom:.25mm solid var(--line);padding-bottom:4mm;margin-bottom:8mm;min-height:17mm}.page header>span{font-size:8pt;color:var(--muted)}.page .brands{gap:3mm}.page .brands img{width:12mm;height:12mm}.page .brands img.sprinklr{width:32mm;height:10mm}.page .brands i{height:8mm}.page-main{flex:0 0 auto}.page .eyebrow{font-size:8pt;margin-bottom:3mm;letter-spacing:1px}.page h1{font-size:29pt;line-height:1.17;letter-spacing:-1.4px;font-weight:400;margin-bottom:5mm;max-width:172mm}.page .lead{font-size:11.3pt;line-height:1.5;margin:0 0 6mm;color:var(--muted)}.page .exhibit{margin:5mm 0 6mm}.page .body-copy p{font-size:9.7pt;line-height:1.65;margin:0 0 3.5mm}.page .takeaway{border-inline-start:.8mm solid var(--gold);padding-inline-start:4mm;margin:5mm 0 0}.page .takeaway strong{font-size:7pt;letter-spacing:.8px;color:var(--green)}.page .takeaway p{font-size:9.5pt;line-height:1.6;margin:1.5mm 0 0}.page-notes{display:flex;gap:2mm;align-items:center;font-size:6.7pt;color:var(--muted);margin-top:auto;padding-top:4mm;border-bottom:.2mm solid var(--line);padding-bottom:2.5mm}.page-notes>span{margin-inline-start:auto;direction:ltr}.page footer{display:flex;justify-content:space-between;align-items:center;padding-top:2.5mm;font-size:5.3pt;color:var(--muted);direction:ltr;gap:4mm}.page footer img{width:6mm;vertical-align:middle;margin-left:1mm}.page .metrics{display:grid;grid-template-columns:repeat(3,1fr);gap:8mm;padding:6mm 0 9mm;border-top:.25mm solid var(--line);border-bottom:.25mm solid var(--line);margin-bottom:8mm}.page .metric strong{font-size:35pt}.page .metric span{font-size:8pt}.page .metric small{font-size:9pt}.page h3{font-size:11pt;font-weight:400;margin-bottom:3mm}.page .sentiment-stack{height:7mm}.page .sentiment-values{font-size:7pt;gap:4mm;margin:3mm 0}.page .sentiment-values b{font-size:9pt}.page .sentiment-values small{font-size:7pt}.page .bar-label{font-size:8.6pt;margin-bottom:1.6mm}.page .bar-track{height:2.5mm}.page .bars{gap:5mm}.page .chart-heading{font-size:7pt}.page .fine{font-size:7pt}.page .legend{font-size:7pt;gap:5mm;margin:3mm 0}.page .timeline{margin-top:4mm}.page .country-comparison>div{padding:0 0 4mm}.page .country-comparison h3{margin:0}.page .theme-row{margin-bottom:4mm}.page .theme-shares{font-size:6.5pt;gap:4mm;margin-top:1.5mm}.page .theme-bars .sentiment-stack{height:4mm}.page .regional-row{margin-bottom:5mm}.page .regional-row>strong{font-size:9pt}.page .paired-bar{height:6mm}.page .paired-bar b{font-size:8pt}.page .editorial-image{height:45mm;position:relative;margin:4mm 0 5mm}.page .editorial-image img{width:100%;height:100%;object-fit:cover;object-position:center 60%}.page figcaption{font-size:6pt;color:var(--muted);position:absolute;inset-inline-end:2mm;bottom:1mm;background:#f7f7f0df;padding:.7mm 1.5mm}.page .publisher-columns{gap:8mm}.page .publisher-columns .bar-label{font-size:7.5pt}.page .publisher-columns h3{font-size:10pt}.page .story-list{gap:0 8mm}.page .story{padding:4mm 0}.page .story-meta{font-size:6.5pt;margin-bottom:2mm;display:block}.page .story-meta span{display:block;max-width:100%}.page .story-meta span:last-child{text-align:start}.page .story h3{font-size:11pt;line-height:1.45;margin:0}.page .story-end{font-size:6.5pt;margin-top:4mm;display:block}.page .story-end span{display:block;margin-bottom:1mm}.page .actions{margin:0}.page .actions article{grid-template-columns:12mm 1fr;gap:4mm;padding:4mm 0}.page .actions .action-number{font-size:23pt}.page .actions h3{font-size:14pt;margin-bottom:2mm}.page .actions p{font-size:9pt;line-height:1.6;margin:0}.page .test{font-size:7.8pt;line-height:1.55;margin-top:3mm;padding-inline-start:3mm}.page-opportunities .editorial-image{height:35mm}.page .method-list section{border-top:.2mm solid var(--line);padding:3mm 0}.page .method-list h3{font-size:10pt;margin:0 0 1mm}.page .method-list p{font-size:9pt;line-height:1.6;margin:0}.page .source-grid{display:grid;grid-template-columns:1fr 1fr;gap:3.5mm 7mm;margin:5mm 0}.page .source-grid>div{display:flex;gap:3mm;border-bottom:.2mm solid var(--line);padding-bottom:2mm;font-size:8pt}.page .source-grid b{color:var(--gold);font-size:8pt}.page .source-grid small{display:block;color:var(--muted);font-size:6.5pt;margin-top:1mm}.page-sources .exhibit>p,.page .source-last p{font-size:8.6pt;line-height:1.65}.page .source-last{border-top:.5mm solid var(--gold);margin-top:6mm;padding-top:3mm}.cover .cover-top{margin-top:6mm}.cover .cover-top .eyebrow{margin-bottom:5mm}.cover h1{font-size:43pt;line-height:1.07;letter-spacing:-2px;max-width:168mm}.cover .cover-top p{font-size:13pt;line-height:1.55;max-width:150mm;color:var(--muted);margin:6mm 0}.cover-image{height:106mm;margin:7mm -17mm 6mm;position:relative}.cover-image img{height:100%;width:100%;object-fit:cover;object-position:center}.cover-base b{font-size:10pt;font-weight:400}.cover-base p{font-size:8pt;line-height:1.55;color:var(--muted);margin:2mm 0}.cover footer{margin-top:auto;border-top:.2mm solid var(--line)}
html[lang=ar] .page h1{font-size:26pt;line-height:1.4;letter-spacing:0}html[lang=ar] .page .lead{font-size:10.5pt;line-height:1.8}html[lang=ar] .page .body-copy p{font-size:9.2pt;line-height:1.85}html[lang=ar] .page .eyebrow{letter-spacing:0}html[lang=ar] .page .takeaway p{font-size:9pt;line-height:1.8}html[lang=ar] .page .takeaway strong{letter-spacing:0}html[lang=ar] .page .bar-label{font-size:8.3pt}html[lang=ar] .page h3{font-size:10.5pt;line-height:1.6}html[lang=ar] .page .theme-shares{font-size:6.5pt}html[lang=ar] .page .method-list p{font-size:8.7pt;line-height:1.8}html[lang=ar] .page .method-list h3{font-size:9.5pt}html[lang=ar] .page .actions h3{font-size:12pt}html[lang=ar] .page .actions p{font-size:8.6pt;line-height:1.8}html[lang=ar] .page .test{font-size:7.5pt;line-height:1.8}html[lang=ar] .cover h1{font-size:37pt;line-height:1.35}html[lang=ar] .cover .cover-top p{font-size:12pt;line-height:1.8}html[lang=ar] .cover-image{height:96mm}html[lang=ar] .page .source-grid>div{font-size:7.5pt}html[lang=ar] .page .source-grid small{font-size:6pt}.page-emerging .body-copy p,.page-sport .body-copy p{font-size:9.1pt}.page-emerging .theme-row{margin-bottom:3mm}.page-emerging .editorial-image{height:36mm}.page-emerging .exhibit{margin-bottom:4mm}
@page{size:A4 portrait;margin:0}@media print{html,body{margin:0;padding:0;background:white}.report-nav{display:none}.report-pages{padding:0;background:white}.page{margin:0;box-shadow:none}*{-webkit-print-color-adjust:exact;print-color-adjust:exact}}
@media screen and (max-width:1050px){.topbar{padding:0 24px}.edition{display:none}.dashboard-nav{padding:0 24px;gap:19px;overflow:auto}.dashboard{padding:25px 24px}.hero h1{font-size:48px}.split-wide{gap:25px}.editorial-aside{padding:23px}.editorial-aside strong{font-size:60px}.two-column{gap:28px}.section-intro h2{font-size:36px}.overview-strip{gap:16px}.strip-note{padding-inline-start:15px}.top-actions{gap:15px}}
@media screen and (max-width:720px){.topbar{height:80px;padding:0 18px}.brands img{height:36px;width:36px}.brands img.sprinklr{width:95px}.brands{gap:10px}.top-actions a{display:none}.dashboard-nav button{white-space:nowrap;padding:16px 0}.dashboard{padding:20px}.hero,.split-wide,.two-column,.theme-feature,.opportunity-hero{grid-template-columns:1fr}.hero h1{font-size:44px}.hero figure{order:-1}.hero img{aspect-ratio:1.9}.hero p{font-size:16px}.overview-strip{grid-template-columns:repeat(3,1fr)}.strip-note{grid-column:1/-1;border:0;padding:0}.metric strong{font-size:31px}.metric span{font-size:10px}.story-list{grid-template-columns:1fr}.story-controls{flex-wrap:wrap}.story-controls input{width:100%}.story-controls label:last-of-type{flex:1}.theme-feature figure{min-height:220px;order:-1}.download-band{flex-direction:column;align-items:start}.dashboard-footer{padding:25px;gap:25px;flex-direction:column}.actions article{grid-template-columns:40px 1fr;gap:15px}.actions h3{font-size:22px}.sentiment-values b{font-size:12px}.report-pages{width:210mm}.report-nav{min-width:210mm}}
.page .geography-gap{display:flex;align-items:center;gap:7mm;background:var(--cream);padding:5mm;margin:3mm 0 7mm}.page .geography-gap strong{font-size:27pt;font-weight:400;direction:ltr}.page .geography-gap span{font-size:9pt;max-width:110mm}.page-regional .regional-row{margin-bottom:3mm}.page-regional .paired-bar{height:5mm}.page-emerging .editorial-image{height:29mm}.page-emerging .theme-row{margin-bottom:2mm}.page-sources .source-grid{gap:2.4mm 7mm}.page-sources .source-last{margin-top:4mm}.page-sources .source-last p{font-size:8pt}
.view{scroll-margin-top:90px}html[lang=ar] .sentiment-stack{direction:rtl}